Job Details

  • Target Recruitment
    a member of WMS Group (15C7744)

  • Employment Agency

  • Our client's profile:

  • Performance Marketing Specialist (Retail/FMCG industry) / East – (RL)

  • Ubi Avenue

  • $3200 to $4500

  • Monday to Friday (9.00 am to 6.00pm)

  • Dip

  • 2 to 3 years

  • Responsibilities

    • To execute digital ad buys (Social Media Accounts, Google Ad, etc)
    • To optimise campaigns to meet the return on ad spend (ROAS) across various brands and countries
    • To ensure effectiveness of campaigns through well thought out campaign strategies and target audience planning
    • To be responsible for the overall ad performance
    • To optimise performance metrics of campaigns through analysis of campaign statistics and execution of new and innovative campaign ideas
    • To spearhead new media buying platforms and channels 
    • To develop media buying strategies to facilitate the media buying process
    • To evaluate the performance of brands / markets social media and Google ads constantly, and provide insightful actionable evaluation reports with recommendations backed by data through quantitative and qualitative analysis
    • To ensure a positive user experience from advertisements to provide the best experience for consumers
    • To recognise and troubleshoot issues and problems encountered in digital ads buying processes
    • To manage other ad-hoc projects or tasks as and when assigned by the Manager



    • Diploma / Degree in Sales / Marketing / Business Admin / Digital / E-Commerce, or its equivalent
    • At least 2 to 3 years of relevant experience in digital and buys
    • Able to spearhead media buying platforms and channels
    • Experience in digital marketing management from ad buying to strategy planning, and to work with marketing for ad content creation
    • Strong analytical skills in social media analysis, monitoring and measurements, mining data with tools and platforms to influence and strategies
    • Good knowledge of Google Analytics
    • A good team player who is able to demonstrate pro-activeness
    • Meticulous and able to work autonomously in a fast-paced environment
    • Responsible, proactive and able to work independently
    • Bilingual in English and Chinese in order to work on both English & Chinese Ads
  • -

  • Working hours : Monday to Friday (9.00 am to 6.00pm)
    Working location : Ubi Avenue

    Interested parties/candidates, please send updated resume in MS Word format, including:-

    (1) Expected salary
    (2) Reason(S) for leaving
    (3) Date of availability

    (We regret that only shortlisted candidates will be notified)

    Target Recruitment Pte Ltd (MOM License No: 15C7744)
    MOM Regn No: R1112418 (RL)

  • Sales/ Marketing/ Biz Development

  • Others

  • Permanent

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